Spreading the word
Our marketing team is a dynamic group made up of genuine, resourceful, smart, and quick-witted storytellers.
“I feel that there’s purpose to my work, that I’m making a difference. We’re only getting started and I think that’s really exciting.”
Market Analysis & Strategy
Study the attractiveness and the dynamics of a the market within our industry.
Facilitate the creation and sharing of information and ideas via virtual communities and networks
Create and monitor our marketing objectives and strategies for piquing our target market's interest in our products and services.
Promote and represent the ABENA brand at exhibitions and tradeshows across the entire country.
Help plan the successful launch of new products through carefully planned and tailored positioning and messaging.
PR & Media Relations
Use different media outlets and coverage to tell the company's story to the world.
Work on small to large scale marketing promotion to increase visibility for our websites.